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Humanitarian Practice
A knowledge resource selected by UNICEF for humanitarian practitioners everywhere
Promoting Positive Gender Roles in Marketing and Advertising during COVID-19: Key considerations for business
In an effort to address the impacts of coronavirus disease (COVID-19), companies are making a number of socially beneficial communications to the public. It is essential that these communications avoid harmful stereotypes and seek to depict positive and progressive gender portrayals. This document provides considerations for corporate entities currently creating socially beneficial communications.
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